Tuesday 5 May 2015

A brief history of Bellville Sassoon

Bellville Sassoon was and still is one of the biggest fashion houses of its era, designing for among others Princess Margaret, Duchess of York, Diana Princess of Wales, Jackie Kennedy, Audrey Hepburn, and Elizabeth Taylor. The company only became known by name as Bellville Sassoon in 1958, 5 years after it was founded by Belinda Bellville, when it was joined by David Sassoon.
Bellville Sassoon became famous for its wedding dresses and fashionable evening wear making the company expand to let in a team of designers, including George Sharp, Shena Carslaw, Helen Storey and Romy Gelardin to help David Sassoon with his ideas. In 1987 Lorcan Mullany an Irish designer joined and the company became Bellville Sassoon Lorcan Mullany. Mullany added to the ready-to-wear collections meaning more people could afford to buy their clothes. The company is still run by Lorcan Mullany today and is situated at Culford Gardens, Chelsea.


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